The Two-Rock Revival: How a Hand-Built Amp Brand Quietly Ascended in the Guitar World

Two-Rock’s journey hasn’t been without turbulence, however. Co-founder, Bill Krinard and his partner had sold the brand to Premier Builders Guild in 2010, and by 2016 it was teetering on collapse. That’s when Lester, already a long-time Two-Rock devotee, alongside his partner Mac Skinner, took a leap of faith to rebuild it from the ground up.

“I was probably the biggest Two-Rock fan in the world,” he explains. “I was doing some R&D stuff with them back in the day, and it was my favorite amp company. I don’t have an answer for why I wanted to buy it. I just couldn't let it die.”

Two-Rock in hand, Lester’s vision was clear: Build the best tube amps possible and let the cards fall where they may. However, it wasn’t a total shot in the dark, as Lester had spent his life surrounded by amplifiers and playing with some of guitar’s genuine icons. The man knows guitar tone.

“It's all I’ve ever done,” he says, matter of factly. “I did guitar and amp repair in the back of shops since about 18. And I was buying old Bassmans when they were 300 bucks and modifying them. I was also a full-time player, blessed to tour with Robben Ford, play with B.B. King, a bunch of players.”